Another One Bites the (Fiat) Dust: The Smarter Web Company Goes All In on Bitcoin
Well, well, well, if it isn't another company seeing the writing on the wall. For years, those of us in the know have been shouting from the rooftops about the inherent flaws of fiat currency and the inevitable rise of sound money. Now, it seems The Smarter Web Company has not only been listening, but they've decided to put their money where their mouth is – and that money is Bitcoin.
Just last week, The Smarter Web Company, a UK-based tech firm specializing in web design and online marketing, announced yet another substantial Bitcoin purchase. This isn't their first rodeo, either. These folks have been steadily accumulating Bitcoin as part of what they call their "10-Year Plan," a strategy that truly pioneers the kind of forward-thinking financial management that should be the norm in this chaotic fiat world.
Think about it: while most companies are still clinging to rapidly devaluing cash reserves, content to watch their wealth silently evaporate, The Smarter Web Company is making moves. Their latest acquisition of 275 BTC brings their total holdings to a whopping 1,275 Bitcoin, now valued at over £100 million. That's a significant chunk of change, and it clearly demonstrates their belief that Bitcoin isn't just some passing fad, but a core component of the future global financial system. And honestly, who can argue with that kind of conviction when you look at the track record of government-managed currencies?
This isn't just about making headlines; it's about making a statement. They've been accepting Bitcoin payments since 2023, showing that they've understood the value proposition for a while now. And while some might point to the volatility of Bitcoin – a common, if often misguided, concern – The Smarter Web Company's CEO, Andrew Webley, seems to grasp the long-term vision. He's looking to inspire other UK companies to follow suit, adapting a similar mechanism for treasury management.
Now, I won't pretend that every company out there is going to suddenly abandon their fiat-hoarding ways overnight. After all, the tentacles of the traditional financial system run deep. But seeing a public company, which started out building websites, pivot so aggressively and successfully into a Bitcoin treasury model? That's not just news, my friends; that's a sign of the times. It’s a clear indication that smart money, truly smart money, is recognizing Bitcoin for what it is: the best store of value humanity has ever created.
So, while the old guard continues to warn about the "risks" of holding Bitcoin, ask yourself: what's riskier? Holding an asset that's constantly being debased by central bankers, or embracing a decentralized, provably scarce digital asset that's gaining global adoption every day? The choice, as always, is yours, but I think The Smarter Web Company has made a pretty compelling argument for one side.
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This is not financial or business advice. This newsletter and related content are for informational purposes only. Cryptocurrencies and digital assets can be risky. Always do your own research before making any sort of investment.